If it were a baseball game, the O’s would be 0-for-1 with a strikeout – swinging.
Their new hat is a complete whiff, in other words.
Over the last two days, I’ve had the opportunity to “preview” the O’s new jersey(s), hat and batting practice gear.
My first impression: The new hat is hideous.
It’s the same old stand-alone Oriole bird…looking confused, idle, bored and in need of a place to fly. Only this bird looks like it probably CAN’T fly for medical reasons. It’s horrible looking. It’s basically last year’s bird with a tweak or two — but not worthy of months of speculation, that’s for sure.
Think of it like this: You’re expecting Mark Teixeira and you get Doug Mientkiewicz instead.
Why they wouldn’t have gone back to the old logo where the bird is swinging a bat (see below) is beyond me. It’s the best logo the team ever used — period. It has “Baltimore” in the logo and the bird looks alive and has action — unlike this “thing” they’re going to use in 2009 that looks stuffed.
And I realize they couldn’t go back and use the exact logo I’ve displayed above — they’d have to add something or change it just enough that some marketing genius somewhere could lay claim to it and bill the team for 100 hours worth of R&D work. But you get the concept…that logo above is the best representation of Baltimore Orioles baseball they’ve ever had.
This new bird on the new hat is nothing if not unexciting. You’ll see for yourself when the hat is unveiled on Wednesday.
Fortunately, the away jersey IS exciting.
It’s set to be unveiled Wednesday at noon.
I have a weird feeling – just call it a hunch on my part – that you’ll be able to see the new away jersey before Wednesday, though.
Just stay close to your computer, that’s all.
It’s nothing more than a hunch, of course…