I’m not going to rant and rave, because, frankly, it’s more laughable than it is frustrating.
I was planning on taking The Comcast Morning Show to Ft. Lauderdale to do the show from the Mid Atlantics’ stadium on March 3-4-5.
I filed the necessary credential paperwork with the team’s PR/Media department on Monday.
I assumed all was good.
I was, in fact, looking forward to going down to Florida and doing three days of baseball talk, helping to get the people in Baltimore more familiar with the new players in orange and black.
It would be, for all intents and purposes, a 3-day promotional “love-in” with the baseball team in which they could pretty much do just about whatever they want (content-wise) with my show.
Last night, the club denied me the opportunity to do the show from Ft. Lauderdale Stadium. We’ve done the show from the Stadium in previous years…as have a bunch of other stations from Baltimore who go down to FLA to promote the team and their upcoming season. But, this year, we’re being told we can’t come down and do the show from the Stadium.
Evidently, it’s a “rights holders” issue, although the stadium will be empty on Monday, March 3 (the Mids play in Vero Beach that day). I’m sure there will be a few players hanging around who don’t make the trip to Vero…and, on March 4 and March 5, the team plays home games against St. Louis and Florida. This would have been a great opportunity for the team to give Baltimore baseball fans a chance to hear about all the new players and all the new excitement for the 2008 team.
And, don’t forget, the local rights holder (CBS Radio) doesn’t even have a local radio show that will be broadcasting from the Stadium during the time (6am-10am) we’d be hosting the show from the Stadium.
How can a team with 30,000 empty seats for 60 of their 81 home game dates NOT want as many media/radio people as humanly possible crammed into that stadium reporting on the team during spring training?
It might be “policy”, but it has to be the worst policy in the history of sports media relations. Radio and TV stations can’t come down to spring training and broadcast LIVE? Who on earth would think that’s good for business?
So, there’s the story.
We want to go down to Ft. Lauderdale and promote the team. We wanted to give the club 12-hours of free radio to promote their efforts for 2008.
They won’t let us.
Once again, as usual, you, the fans, lose out.
I wrote in the first sentence that it’s “laughable” how we’re treated by the baseball franchise.
The only thing? I have a hard time laughing about it.