Drew’s Morning Dish — Thurs., October 10

October 10, 2013 | Drew Forrester

Dan Snyder is an easy mark, for sure.

He could find a cure for blindness and people would ask “why did it take you so long?”

Snyder, the owner of the Washington Redskins, authored a lengthy letter to his team’s season ticket holders on Wednesday explaining in great detail his reasons for standing firm on the issue of whether or not the ‘Skins should change their nickname in the wake of on-going criticism for the delicate nature of the word REDSKINS.

Here’s the letter Snyder wrote…

Makes sense to me, I guess.  They evidently even polled a bunch of people with Indian heritage and most of them didn’t even care about the word REDSKINS.  If they don’t care, why should I?  And, for the record, I don’t.

Laughably, some stuffed suits in the national media have gone as far as to declare, “I won’t write the word REDSKINS when referring to the Washington entry in the NFL.”

What warriors fighters those guys and gals are.

I wonder where they all were back in 1996 when Art Modell offered to return the nickname COLTS to its rightful owner in Baltimore and Jimmy Irsay asked for $25 million?

Anyway, about that Redskins nickname.  Like a lot of things in our country these days, a vocal minority somewhere – and I’m not really sure where they are, honestly – has spouted off about how “offended” they are (evidenty, they weren’t offended in 1970, 80 or 90) about the Washington football team using Redskins as their nickname.  I can say, for sure, that nearly everyone in the country couldn’t care less what the football team is called in Washington — but people who support and cheer for the Redskins certainly care.

And, they should.

It’s their identifiable trademark.

They’re not “the Washington’s”.  They’re “the Redskins”.

I’ve read and heard some people who clearly don’t understand the whole situation point to several colleges in the country like Marquette (Warriors), Syracuse (Orangemen) and St. John’s (Redmen) who changed their nickname under various pressures over the last fifteen years or so.

Well, that’s because you don’t refer to those schools by their nickname and no branding at all is done via the use of that nickname.

A college uses a “mascot” — but their trademark is the school name.  A professional sports team uses a “nickname” and that’s the logo they use on apparel, souvenirs, etc.

If you’re in Milwaukee on a Saturday afternoon in February and someone asks, “What are you doing tonight?”, you don’t reply, “I’m going to the Golden Eagles basketball game against Providence.”

You say, “I’m going to the Marquette basketball game.”

No one in Washington D.C. walks around the office today and says, “I can’t to see the Washington’s play the Dallas’s on Sunday night, can you?”

Of course not.

But, lots of folks are looking forward to that Clemson vs. Florida State football game next weekend, aren’t they?  BTW, what exactly IS a Seminole?  Oh, never mind.

They’re called “the Redskins”.  That’s what they’ve been called for over 80 years.

A handful of people with nothing better to do wind up making this into a much bigger issue than it really is.  Some folks – *ahem* – like the President of the United States, even, put themselves out there like this whole thing is something we should all really concern ourselves with…and it’s just not that important to any of us — unless you’re a Redskins fan.

We lost our team and our nickname in Baltimore and no one seemed to give a damn about that — except those of us IN BALTIMORE.

It’s a sexy thing to rally behind these days, which is why some national sports folks have jumped on board and declared themselves morally offended by the continued use of “Redskins” by the folks who run the Washington football team.

Give it a rest…

And start calling them “Indianapolis” on Sunday Night Football when you have to mention how Andrew Luck did earlier in the day.