create a return on investment for both the audience and the sponsors who buy the advertising to underwrite doing the media.
You have to know, respect, honor, participate and learn the way of new media world in 2012.
Oh, and you have to know a LOT about Baltimore sports to get people to listen to you every day and read your work at WNST.net. And that’s where this competition always separates experts like Luke Jones (our 2009 King of Baltimore Sports winner and now our morning show producer and Ravens & Orioles beat reporter) from a pack of otherwise “well-educated” Baltimore sports fans.
And if you write the way Prince titles his songs, U won’t qualify 2 win.
Writing, punctuation, grammar, usage and using the King’s English and an AP Style Guide are an essential part of this competition. No one reads poor writing on the internet with a million choices. Be a professional writer because this is a professional competition. Be engaging, compelling and